IDENTITY
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Brand guidelines and logo for Jonas Heed Coaching.
This project started on the train between Stockholm and Gothenburg where we first met and Jonas accidentally sat on my seat. We got to talk and decided to exchange services with each other. Jonas wanted my help to set a clear identity and to create recognition for his followers. In exchange I've always been afraid of flying and wanted to try to get rid of my fear before my trip to Himalaya later that year.
This project started on the train between Stockholm and Gothenburg where we first met and Jonas accidentally sat on my seat. We got to talk and decided to exchange services with each other. Jonas wanted my help to set a clear identity and to create recognition for his followers. In exchange I've always been afraid of flying and wanted to try to get rid of my fear before my trip to Himalaya later that year.
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SYMBOL
Triple spiral/Triskelion – A symbol of personal growth, spiritual expansion and development.
Triple spiral/Triskelion – A symbol of personal growth, spiritual expansion and development.
Delivered: Logotype, color palette, typeface, guidelines, templates for seminars and social media.
